Logo & Brand Identity

SNOOBI is a fun and colorful ice cream brand created to bring joy and sweetness to everyday moments. The visual identity combines bright pink and turquoise tones, soft shapes, and playful typography to create a cheerful and memorable brand experience.

My role: I designed the logo, packaging, and supporting brand elements, focusing on a playful visual system that works across cups, cones, boxes, and other dessert packaging.

Tools
Adobe Illustrator, Photoshop

Industry: Food & Beverage